The Animation Business Handbook
Practical Real-Life Advice for the Animation Professional
Read your book anywhere, on any device, through RedShelf's cloud based eReader.
Digital Notes and Study Tools
Built-in study tools include highlights, study guides, annotations, definitions, flashcards, and collaboration.
Have the book read to you!
The publisher of this book allows a portion of the content to be used offline.
The publisher of this book allows a portion of the content to be printed.
Additional Book Details
Today, animation is more prevalent than ever in television, films, video games, and the Internet. Karen Raugust has created a much needed, comprehensive look at the entire business. She shows in detail how a successful animation studio or entrepreneur operates, describes the process of developing an animation property from the concept stage through the finished product, and outlines business methods used to create and sell animated media.
Topics covered include:
* Distribution, sales, and marketing methods
* Financing, budgeting, costs and revenue opportunities
* The creation of ancillary entertainment and merchandise
* Animation in international markets.
The Animation Business Handbook is the quintessential reference for anyone in or considering entering the animation industry.
|Sold By||St. Martin's Press|
|ISBNs||0312284284, 1429962283, 9780312284282, 1429962283, 9781429962285|
|Number of Pages||384|